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The Customer Continuum(Paperback)
Strategic Key Account Development
Oak Tree Press
This text examines how to determine which of your current or prospective accounts merit investment. It introduces a key account development and management mechanism which should help you to determin...
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Business Innovation in Ireland(Paperback)
Lessons for Managers
Oak Tree Press
This briefing shows Irish managers how they can incorporate successful innovation into their overall business strategy. Using a series of case studies from Irish firms, the authors lead managers thr...
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Managing for Value(Paperback)
Achieving High Quality at Low Cost
Oak Tree Press
Focusing on value-based management, this briefing introduces the concept of value, explains the tools available to determine it, and includes three case studies to demonstrate the process.
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Superior Customer Service(Paperback)
The PROMPT Approach to Success
Oak Tree Press
Aimed at Irish managers seeking to improve their customer service, this text uses a series of case studies to present a customer-centric strategy based on: prioritising customer needs; reliability; ...
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Performance Appraisal Skills(Paperback)
Best Practice for Managers
Oak Tree Press
This guide addresses the assessment of people at work covering such topics as: the case for appraisals; system selection and design; appraiser/appraisee training; interview skills; the employee's pe...
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