THE LEADER'S GUIDE TO STORYTELLING by Stephen Denning ( 9780470548677 )

Item Details

Title:

THE LEADER'S GUIDE TO STORYTELLING
MASTERING THE ART AND DISCIPLINE OF BUSINESS NARRATIVE, REVISED AND UPDATED

By:

Stephen Denning

Format:

Hardback

List price:

£27.00

Our price:

£19.71

Discount:

27% off

You save:

£7.29

ISBN 10:

0470548673

ISBN 13:

9780470548677

Availability:

Usually dispatched within 1-2 days.

Delivery rates

Stock:

Currently 2 available

Publisher:

JOHN WILEY AND SONS LTD

Pub. date:

17 February, 2011

Edition:

Revised edition

Series:

J-B US non-Franchise Leadership

Pages:

368

Description:

A Leader s Guide to Storytelling shows how storytelling is one of the few available ways to handle the principal and most difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future.

Synopsis:

How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time. * Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ *The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change * Stephen Denning offers a hands-on guide to unleash the power of the business narrative.

Publication:

Imprint:

Jossey Bass Wiley

Returns:

Returnable

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