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Item Details
| Title:
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THE PROFIT ZONE
HOW STRATEGIC BUSINESS DESIGN WILL LEAD YOU TO TOMORROW'S PROFITS |
| By: |
Adrian J. Slywotzky, David J. Morrison |
| Format: |
Hardback |
| List price:
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£39.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0471983918 |
| ISBN 13: |
9780471983910 |
| Publisher: |
JOHN WILEY AND SONS LTD |
| Pub. date: |
1 January, 1998 |
| Pages: |
352 |
| Description: |
This text examines the profit-strategy approaches of ten of the world's most influential business personalities, including Microsoft's Bill Gates, Andrew Grove, of Intel, and the late Roberto Goizueta, of Coca-Cola. |
| Synopsis: |
This text examines the profit-strategy approaches of ten of the world's most influential business personalities, including Microsoft's Bill Gates, Andrew Grove, of Intel, and the late Roberto Goizueta, of Coca-Cola. Where is the profit zone today? Where will it be tomorrow? How do you get there before your competitors do? This book seeks to answer these questions. |
| Illustrations: |
illustrations |
| Publication: |
UK |
| Imprint: |
John Wiley & Sons Ltd |
| Returns: |
Returnable |
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