Title:
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NEGATIVE CAMPAIGNING
AN ANALYSIS OF U. S. SENATE ELECTIONS |
By: |
Richard R. Lau, Gerald M. Pomper |
Format: |
Paperback |

List price:
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£38.00 |
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£34.20 |
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£3.80 |
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ISBN 10: |
0742527328 |
ISBN 13: |
9780742527324 |
Availability: |
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Publisher: |
ROWMAN & LITTLEFIELD |
Pub. date: |
28 June, 2004 |
Series: |
Campaigning American Style |
Pages: |
224 |
Synopsis: |
Just in time for an assessment of election 2004, two distinguished political scientists bring us a sophisticated analysis of negative campaigns for the Senate from 1992 to 2002. The results of their study are surprising and challenge conventional wisdom: negative campaigning has dominated relatively few elections over the past dozen years, there is little evidence that it has had a deleterious effect on our political system, and it is not a particularly effective campaign strategy. These analyses bring novel empirical techniques to the study of basic normative questions of democratic theory and practice. |
Publication: |
US |
Imprint: |
Rowman & Littlefield Publishers |
Returns: |
Returnable |