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Item Details
Title: CASTELLS AND THE MEDIA
THEORY AND MEDIA
By: Philip N. Howard
Format: Hardback

List price: £45.00
Our price: £40.50
Discount:
10% off
You save: £4.50
ISBN 10: 0745652581
ISBN 13: 9780745652580
Availability: Usually dispatched within 1-3 weeks.
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Publisher: POLITY PRESS
Pub. date: 27 May, 2011
Series: Theory and Media
Pages: 160
Description: * Concise introduction to the key thinker Manuel Castells and his relation to media and communication. * As with all volumes in the theory and media series, this book is written specifically for undergraduate students of media and communication.
Synopsis: One of the most prolific and respected scholars today, Manuel Castells has given us a new language for understanding the impact of information and communication technologies on social life. Politicians can no longer run for office without a digital media strategy, new communication technologies are a fundamental infrastructure for the economy, and the internet has become an invaluable tool for cultural production and consumption. Yet as more of our political, economic, and cultural interaction occurs over digital media, the ability to create and manipulate both content and networks becomes real power. Castells and the Media introduces a great thinker, presents original theories about the network society, and encourages readers to use these theories to help them understand the importance of digital media and social networks in their own lives.
Illustrations: Illustrations
Publication: UK
Imprint: Polity Press
Returns: Returnable
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