VOLKSWAGEN BEETLE by Richard Copping ( 9780747814474 ) - Books & Audio Books at Pickabook.co.uk

Item Details

Title:

VOLKSWAGEN BEETLE

By:

Richard Copping

Format:

Paperback

List price:

£8.99

Our price:

£7.42

Discount:

17.5% off

You save:

£1.57

ISBN 10:

0747814473

ISBN 13:

9780747814474

Availability:

Last available stock.

Delivery rates

Stock:

Currently 1item in stock

Publisher:

BLOOMSBURY PUBLISHING PLC

Pub. date:

11 August, 2014

Series:

Shire Library

Pages:

Description:

Synopsis:

Few cars have achieved the iconic status of Volkswagen's classic and much-loved Beetle - yet its origins are intertwined with the dark days of Nazism. This book looks at those origins, at the marque's initial post-war rescue by the British and the effect of early VW Director General Heinz Nordhoff's forward-looking desire to perfect one model rather than spread the company's talent over a range of designs, at the impact of radical-minded advertising campaigns and at the Beetle's never-to-be-beaten production record for a single model of nearly 22 million cars. Bringing the reader right up to the present day, marque expert Richard A. Copping recounts the Beetle's story in a lively and authoritative manner guaranteed to delight devotee and casual browser alike.

Illustrations:

30 b/w; 40 col

Publication:

Imprint:

Shire Publications Ltd

Returns:

Returnable

Some other items by this author:

STORY OF THE VW TRANSPORTER 1949-1967 (HB)

VOLKSWAGEN

VOLKSWAGEN (PB)

VOLKSWAGEN BEETLE