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Item Details
| Title:
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STARTING AND RUNNING A SUCCESSFUL CONSULTANCY 3RD EDITION
HOW TO MARKET AND BUILD YOUR OWN CONSULTANCY BUSINESS |
| By: |
Susan Nash |
| Format: |
Electronic book text |
| List price:
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£14.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1472137906 |
| ISBN 13: |
9781472137906 |
| Publisher: |
LITTLE, BROWN BOOK GROUP |
| Pub. date: |
14 January, 2016 |
| Edition: |
Digital original |
| Pages: |
320 |
| Synopsis: |
Laid out in a workbook format, this books contains a wide variety of exercises, ultimately geared towards making consultancy an increasingly profitable enterprise. Reading this book will help you to: gain a clear understanding of the consulting process and its requirements; define and establish a clear strategic direction for your business; understand how to raise finances and maintain financial control; create and implement an effective marketing strategy; and, balance ongoing business with attracting new clients.Contents: Section One: Getting started; 1. Setting the scene; 2. Evaluating your fit; 3. What type of consulting business are you running?; 4. Establishing your business direction; Section Two: Getting customers; 5. Marketing your business; 6. Selling your service; Section Three: Getting money; 7. Financing Your Business; Section Four: Getting organised; 8. Organising your business; 9. Running your business: doing the work!; 10. Moving into Action. |
| Publication: |
UK |
| Imprint: |
Robinson |
| Returns: |
Non-returnable |
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