pickabook books with huge discounts for everyone
pickabook books with huge discounts for everyone
Visit our new collection website www.collectionsforschool.co.uk
     
Email: Subscribe to news & offers:
Need assistance? Log In/Register


Item Details
Title: WHERE THE TRUTH LIES
By: Julia Hobsbawm
Format: Paperback

List price: £12.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1848876866
ISBN 13: 9781848876866
Publisher: ATLANTIC BOOKS
Pub. date: 1 October, 2010
Edition: Main
Pages: 272
Description: This anthology examines the relationship between journalism and PR and asks whether the public can ever get close to the truth through the media: 'A cutting edge look at what's really going on behind the media curtain.' Michael Wolff, media columnist, Vanity Fair
Synopsis: The relationship between the serious news media and the truth is under scrutiny as never before. In recent years the BBC and the New York Times have been knocked sideways by scandals alleging exaggeration and distortion. At the same time, the influence of the PR industry continues to expand, so that no organisation that is serious about communicating its message can be without a PR strategy. In a series of wide-ranging essays about public relations and journalism, Where the Truth Lies tackles head-on issues as diverse as the public role of PR, the reportage of crises and the role of 'new' media. It also includes Julia Hobsbawm's four point plan to remake the relationship between PR and journalism. Contributors include John Lloyd, Simon Jenkins, Peter Oborne, Mark Borkowski and Janine di Giovanni
Publication: UK
Imprint: Atlantic Books
Returns: Returnable
Some other items by this author:

TOP SELLERS IN THIS CATEGORY
Business Essentials for Strategic Communicators (Paperback)
Palgrave Macmillan
Our Price : £69.99
more details
Writing Skills for Public Relations (Paperback)
Kogan Page Ltd
Our Price : £29.69
more details
Crisis Communications (Paperback)
Taylor & Francis Ltd
Our Price : £64.79
more details
No B.S. Guide to Brand-Building by Direct Response (Paperback)
Entrepreneur Press
Our Price : £9.89
more details
Monday Morning Mail (Paperback)
ACA Publishing Limited
Our Price : £7.00
more details
BROWSE FOR BOOKS IN RELATED CATEGORIES
 ECONOMICS, FINANCE, BUSINESS AND INDUSTRY
 business & management
 sales & marketing
 public relations


Information provided by www.pickabook.co.uk
SHOPPING BASKET
  
Your basket is empty
  Total Items: 0
 

NEW
World’s Worst Superheroes GET READY FOR SOME SUPERSIZED FUN!
add to basket





New
No Cheese, Please! A fun picture book for children with food allergies - full of friendship and super-cute characters!Little Mo the mouse is having a birthday party.
add to basket

New
My Brother Is a Superhero Luke is massively annoyed about this, but when Zack is kidnapped by his arch-nemesis, Luke and his friends have only five days to find him and save the world...
add to basket


Picture Book
Animal Actions: Snap Like a Crab
By:
The first title in a new preschool series from Guilherme Karsten.
add to basket