| Title:
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PROCESS-BASED STRATEGIC PLANNING
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| By: |
Rudolf Grunig, Richard Kuhn, Anthony Clark (Trans) |
| Format: |
Hardback |
| List price:
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£44.99 |
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| ISBN 10: |
3540685790 |
| ISBN 13: |
9783540685791 |
| Publisher: |
SPRINGER-VERLAG BERLIN AND HEIDELBERG GMBH & CO. KG |
| Pub. date: |
24 June, 2008 |
| Edition: |
5th Revised edition |
| Pages: |
390 |
| Description: |
Developing future strategies is a complex task vital to any company's existence. This updated book offers a heuristic seven-step process for determining a future strategy, complete with detailed recommendations for solving potential problems. |
| Synopsis: |
Useful manual for managers of strategy management projects. Presents and illustrates methods and tools of strategic planning. The approach explained contains detailed recommendations and examples. Previous edition has sold 900 copies world wide since its release in 2002. |
| Illustrations: |
131 black & white illustrations |
| Publication: |
Germany |
| Imprint: |
Springer-Verlag Berlin and Heidelberg GmbH & Co. K |
| Returns: |
Non-returnable |