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Item Details
Title: SUR PETITION
CREATING VALUE MONOPOLIES WHEN EVERYONE ELSE IN MERELY COMPETING
By: Edward de Bono
Format: Hardback

List price: £8.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 000255142X
ISBN 13: 9780002551427
Publisher: HARPERCOLLINS PUBLISHERS
Pub. date: 1 February, 1993
Pages: 244
Description: Competition was fine once upon a time - but times have changed, and so has business. Now businesses must learn to exploit the vast potential of the integral values that surround the purchase and use of their products and services by creating "monopolies of value". This book explains how.
Returns: Returnable
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PARALLEL THINKING
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