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Item Details
Title: INTERNATIONAL BUSINESS: THE CHALLENGE OF GLOBAL COMPETITION
By: Donald A. Ball, Michael Geringer, Michael S. Minor
Format: Paperback

List price: £56.99


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ISBN 10: 0077140877
ISBN 13: 9780077140878
Publisher: MCGRAW-HILL EDUCATION - EUROPE
Pub. date: 1 June, 2012
Edition: Global ed of 13th revised ed
Series: UK Higher Education Business Management
Pages: 712
Description: Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of four authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing.
Synopsis: Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of four authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing.
Illustrations: Illustrations
Publication: US
Imprint: McGraw Hill Higher Education
Returns: Returnable
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