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Item Details
Title: STRATEGIC MANAGEMENT
CASES
By: Fred R. David
Format: Hardback

List price: £49.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0131503472
ISBN 13: 9780131503472
Publisher: PEARSON EDUCATION LIMITED
Pub. date: 26 August, 2004
Edition: 10th Revised edition
Pages: 464
Description: The tenth edition of 'Strategic Management' offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter: globalisation, the natural environment, and e-commerce. It includes 43 updated cases.
Synopsis: For undergraduate courses in Strategic Management, and Business Policy. The tenth edition of Strategic Management is a current textbook with the most up-to-date compilation of cases available. It offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation. 43 cases are included.
Publication: UK
Imprint: Prentice-Hall
Returns: Returnable
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