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Item Details
| Title:
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THE POWER OF IMPOSSIBLE THINKING
TRANSFORM THE BUSINESS OF YOUR LIFE AND THE LIFE OF YOUR BUSINESS |
| By: |
Yoram Wind, Colin Cook |
| Format: |
Mixed media product |
| List price:
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£14.69 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0131877283 |
| ISBN 13: |
9780131877283 |
| Publisher: |
PEARSON EDUCATION (US) |
| Pub. date: |
30 January, 2006 |
| Pages: |
352 |
| Description: |
Provides an exploration into the dimensions of mental models. This is a guide to help you understand the patterns you recognize and critically-when those patterns serve you well, when they don't, and what you can do about it. It is about getting better at making sense of the world. |
| Synopsis: |
50,000 copies sold, now in paperback...If you can think impossible thoughts, then you can do impossible things!! * The power of change: create new thinking for new solutions! * Includes a new introduction demonstrating the "power of impossible thinking," plus access to exclusive book summary and authors' interview at the book's companion Web site. The Power of Impossible Thinking is about getting better at making sense of what's going on around you so you can make decisions that respond to reality, not inaccurate or obsolete models of the world. This bestseller reveals how mental models stand between you and the truth and how to transform them into your biggest advantage! Learn how to develop new ways of seeing, when to change to a new model, how to swap amongst a portfolio of models, how to understand complex environments and how to do "mind R and D," improving models through constant experimentation. Jerry Wind and Colin Crook review why it's so hard to change mental models and offer practical strategies for dismantling "hardened missile silos". Finally they show how to access models quickly through intuition, and assess the effectiveness of any mental model.Purchasers of this book gain access to audio summaries on a companion web site, along with a new half-hour interview with the authors. |
| Publication: |
US |
| Imprint: |
Prentice Hall |
| Returns: |
Returnable |
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