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Item Details
| Title:
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SELLING THE GREAT WAR
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| By: |
Alan Axelrod |
| Format: |
Electronic book text |
| List price:
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£20.69 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0230237142 |
| ISBN 13: |
9780230237148 |
| Publisher: |
PALGRAVE MACMILLAN |
| Pub. date: |
3 March, 2009 |
| Description: |
Selling the Great War is the story of maverick journalist George Creel and the epoch-making government agency he built and led using the emerging industries of mass advertising and public relations to convince isolationist America to join World War I. |
| Synopsis: |
Selling the Great War is the story of maverick journalist George Creel and the epoch-making government agency he built and led using the emerging industries of mass advertising and public relations to convince isolationist America to join World War I. Authorized by President Woodrow Wilson and created and run by Creel, the Committee on Public Information had one goal: to monopolize every medium and and avenue of communication in order to forge a nation of warriors for democracy. Alan Axelrod offers a fascinating investigation of America on the cusp of becoming a world power and how its first and most extensive propaganda machine attained unprecedented results. |
| Publication: |
UK |
| Imprint: |
Palgrave Macmillan |
| Returns: |
Non-returnable |
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