Title:
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DESIGN PROCESS IN BUSINESS
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By: |
Margaret Bruce, John Bessant, Design Council |
Format: |
Paperback |
List price:
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£73.99 |
Our price: |
£68.44 |
Discount: |
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£5.55 |
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ISBN 10: |
0273643746 |
ISBN 13: |
9780273643746 |
Availability: |
Usually dispatched within 3-5 days.
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Stock: |
Currently 1item in stock |
Publisher: |
PEARSON EDUCATION LIMITED |
Pub. date: |
23 November, 2001 |
Pages: |
312 |
Description: |
This book takes a more integrated approach to design, assuming it is a core business process as opposed to a peripheral or specialist activity. Design in Business aims for an analogous "Total Design Management" making design a part of everyone's concern. |
Synopsis: |
This book takes a more integrated approach to design, assuming it is a core business process as opposed to a peripheral or specialist activity. Design in Business aims for an analogous Total Design Management making design a part of everyone's concern. It makes use of a toolbox approach, offering in each chapter exposure to some of the range of tools and techniques with which design can be managed. |
Illustrations: |
illustrations |
Publication: |
UK |
Imprint: |
Financial Times Prentice Hall |
Returns: |
Returnable |