W.D. & H.O. WILLS AND THE DEVELOPMENT OF THE UK TOBACCO INDUSTRY by B. W. E. Alford ( 9780415377997 )

Item Details

Title:

W.D. & H.O. WILLS AND THE DEVELOPMENT OF THE UK TOBACCO INDUSTRY
1786-1965

By:

B. W. E. Alford

Format:

Hardback

List price:

£185.00

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£179.45

Discount:

3% off

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£5.55

ISBN 10:

0415377994

ISBN 13:

9780415377997

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Publisher:

TAYLOR & FRANCIS LTD

Pub. date:

3 November, 2005

Pages:

544

Description:

An independent study in economic and social history based on free access to the records of W D and H O Wills. This book traces the history of the firm from its origin to its transformation into a constituent part of a larger company.

Synopsis:

This independent and critical study in economic and social history is based on free access to the records of W.D. & H.O. Wills. Dr Alford traces the history of the firm from its origin to its transformation into a constituent part of a larger company. Having played such a leading role in the development of the UK tobacco industry, Willis' book is more than the history of a single firm, it also provides an important study of a leading consumer goods industry. Drawing on aspects of economic theory, the author examines the firm's development in the light of general aspects of business history. This major study was first published in 1973.

Publication:

Imprint:

Routledge

Returns:

Returnable

Some other items by this author:

BRITAIN IN THE WORLD ECONOMY SINCE 1880