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Item Details
| Title:
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MEDIA CONVERGENCE
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| By: |
Klaus Bruhn Jensen |
| Format: |
Hardback |
| List price:
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£130.00 |
| Our price: |
£117.00 |
| Discount: |
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| You save:
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£13.00 |
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| ISBN 10: |
0415482038 |
| ISBN 13: |
9780415482035 |
| Availability: |
Usually dispatched within 1-3 weeks.
 Delivery
rates
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| Stock: |
Currently 0 available |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
14 January, 2010 |
| Pages: |
208 |
| Description: |
Makes a distinction between three general types of media - the human body enabling communication in the flesh; the technically reproduced means of mass communication; and, the digital technologies facilitating interaction one-to-one, one-to-many, as well as many-to-many. |
| Synopsis: |
The development of digital media presents a unique opportunity to reconsider what communication is, and what individuals, groups, and societies might hope to accomplish through new as well as old media. At a time when digital media still provoke both utopian and dystopian views of their likely consequences, Klaus Bruhn Jensen places these 'new' media in a comparative perspective together with 'old' mass media and face-to-face communication, restating the two classic questions of media studies: what do media do to people, and what do people do with media? Media Convergence makes a distinction between three general types of media: the human body enabling communication in the flesh; the technically reproduced means of mass communication; and the digital technologies facilitating interaction one-to-one, one-to-many, as well as many-to-many. Features include: * case studies, including mobile phones in everyday life, the Muhammad cartoons controversy and climate change as a global challenge for human communication and political action * diagrams, figures, and tables summarizing key concepts beyond standard 'models of communication' * systematic cross-referencing.Major terms are highlighted and cross-referenced throughout, with key concepts defined in margin notes. |
| Illustrations: |
Illustrations |
| Publication: |
UK |
| Imprint: |
Routledge |
| Returns: |
Returnable |
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