STRATEGIC INTERNAL COMMUNICATION by David Cowan ( 9780749478650 )

Item Details

Title:

STRATEGIC INTERNAL COMMUNICATION
HOW TO BUILD EMPLOYEE ENGAGEMENT AND PERFORMANCE

By:

David Cowan

Format:

Paperback

List price:

£39.99

Our price:

£35.99

Discount:

10% off

You save:

£4.00

ISBN 10:

0749478659

ISBN 13:

9780749478650

Availability:

Usually dispatched within 3-5 days.

Delivery rates

Stock:

Currently 3 available

Publisher:

KOGAN PAGE LTD

Pub. date:

3 June, 2017

Edition:

2nd Revised edition

Pages:

232

Description:

Design and implement an internal communications strategy with this complete guide based on the innovative Dialogue Box tool that will improve communication and therefore motivation and performance in your organization.

Synopsis:

Previously restricted to cascading information and managing day-to-day conversations, internal communication is now essential to empowering employees to deliver business strategy. Strategic Internal Communication shows how to design and implement a strategy which will lead to engaged and motivated staff, increased productivity and consequently improved business performance. The book uses the author's own Dialogue Box tool designed to help companies explore more thoroughly what kinds of conversations they need to have with employees to address internal and cultural challenges. It helps transform organizations into open and transparent communities to ensure that entire workforces are committed to the overall business vision.This fully updated 2nd edition of Strategic Internal Communication includes new information on how to use Dialogue Box during times of transition and organizational change. It also gives advice on how to manage difficult conversations and avoid damaging miscommunication and misinterpretation. Supported by examples and case studies from the author's own experience, Strategic Internal Communication is an indispensable guide to creating an integrated and collaborative culture which will take your organization to the next level of success.

Publication:

Imprint:

Kogan Page Ltd

Returns:

Returnable

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