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Item Details
Title: MANAGEMENT INFORMATION FOR MARKETING AND SALES
Volume: 1997-98
By: Dr. Tony Hines
Format: Paperback

List price: £16.99


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ISBN 10: 0750635789
ISBN 13: 9780750635783
Publisher: ELSEVIER SCIENCE & TECHNOLOGY
Pub. date: 21 July, 1997
Edition: 3rd edition
Series: CIM Student Workbook S.: Advanced Certificate
Pages: 256
Description: This is an updated edition of the popular workbook written for students studying the "Management Information" module of the CIM Diploma. Each unit contains objectives, test tasks, practical examples and case studies, questions to test knowledge, a chapter summary, and revision tips.
Synopsis: This is an updated edition of the popular workbook, written to match the latest syllabus. It has been written for students studying the "Management Information" module of the CIM Diploma; it is endorsed by Trevor Watkins, the CIM Chief Examiner, and contains sample exam questions. The layout of this text is lively and interactive. Each unit has the same structure with the intention of making learning easier and more consistent, and contains objectives, test tasks, practical examples and case studies. There are also questions to test the reader's knowledge, advice on where to find out more, a succinct chapter summary, and revision tips.
Illustrations: glossary
Publication: UK
Imprint: Butterworth-Heinemann Ltd
Returns: Non-returnable
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DOCTORAL SYMPOSIUM (CD)
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FASHION MARKETING
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FASHION MARKETING
FASHION MARKETING
FASHION MARKETING
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FASHION MARKETING (HB)
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FASHION MARKETING (PB)
FASHION MARKETING: CONTEMPORARY ISSUES
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FINANCE FOR MANAGERS (PB)
FOUNDATION ACCOUNTING (PB)
INSIGHT INTO BUSINESS (PB)
INTERNAL AUDIT IN HIGHER EDUCATION
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MANAGEMENT INFORMATION FOR MARKETING AND SALES (PB)
MANAGEMENT INFORMATION FOR MARKETING AND SALES (PB)
MARKETING (PB)
MMUBS DOCTORAL SYMPOSIUM (PB)
REACHING KEY FINANCIAL REPORTING DECISIONS
REACHING KEY FINANCIAL REPORTING DECISIONS
REACHING KEY FINANCIAL REPORTING DECISIONS
REACHING KEY FINANCIAL REPORTING DECISIONS
REACHING KEY FINANCIAL REPORTING DECISIONS (HB)
STRATEGIC MARKETING MANAGEMENT
STRATEGIC MARKETING MANAGEMENT
STRATEGIC MARKETING MANAGEMENT
STRATEGIC MARKETING MANAGEMENT (HB)
STRATEGIC MARKETING MANAGEMENT (PB)
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STRATEGIC MARKETING PLANNING
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STRATEGIC MARKETING PLANNING (PB)
STRATEGIC MARKETING PLANNING (PB)
SUPPLY CHAIN STRATEGIES
SUPPLY CHAIN STRATEGIES
SUPPLY CHAIN STRATEGIES
SUPPLY CHAIN STRATEGIES
SUPPLY CHAIN STRATEGIES (HB)
SUPPLY CHAIN STRATEGIES (HB)
SUPPLY CHAIN STRATEGIES (PB)
SUPPLY CHAIN STRATEGIES (PB)
SUPPLY CHAIN STRATEGIES: CUSTOMER DRIVEN AND CUSTOMER FOCUSED
SUPPLY CHAIN STRATEGIES: CUSTOMER DRIVEN AND CUSTOMER FOCUSED (HB)

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