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Item Details
Title: CATEGORIZATION IN SOCIAL PSYCHOLOGY
By: Craig McGarty
Format: Paperback

List price: £49.99
Our price: £44.99
Discount:
10% off
You save: £5.00
ISBN 10: 0761959548
ISBN 13: 9780761959540
Availability: Usually dispatched within 1-3 weeks.
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Stock: Currently 0 available
Publisher: SAGE PUBLICATIONS INC
Pub. date: 15 September, 1999
Pages: 320
Description: This book introduces all the major approaches to categorization in social psychology. Approaches covered include: biased stimulus processing, construct activation, self-categorization, explanation-based, social judgeability and assimilation/contrast. Craig McGarty's wide-ranging and up-to-date treatment of concepts from cognitive as well as social psychology also introduces several controversial and original ideas and the book is certain to engage the interest of readers in cognitive psychology, philosophy and linguistics as well as social psychology.
Synopsis: Categorization in Social Psychology offers a major introduction to the study of categorization, looking especially at links between categorization in cognitive and social psychology.In a highly readable and accessible style, the author covers all the main approaches to categorization in social psychology that a student might come across, including: biased stimulus processing, construct actviation, self-categorization, explanation-based, social judgeability and assimilation/contrast approaches. It is a wide-ranging and up-to-date treatment of concepts from cognitive as well as social psychology.
Publication: US
Imprint: SAGE Publications Inc
Returns: Returnable
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