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Item Details
Title: COPING WITH RETAIL GIANTS
GAINING AN EDGE OVER DISCOUNTERS
By: A. Coskun Samli
Format: Hardback

List price: £99.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1137476338
ISBN 13: 9781137476333
Publisher: PALGRAVE MACMILLAN
Pub. date: 23 April, 2015
Pages: 209
Description: Coping with Retail Giants critically analyzes the modern retail market and identifies how businesses gain the competitive edge over the major retailers that currently control the market. Dr. Samli argues that as society advances economically, consumers will seek better values generated by the retailing sector.
Synopsis: Coping with Retail Giants critically analyzes the modern retail market and identifies how businesses gain the competitive edge over the major retailers that currently control the market. Dr. Samli argues that as society advances economically, consumers will seek better values generated by the retailing sector.
Illustrations: XVIII, 209 p.
Publication: UK
Imprint: Palgrave Macmillan
Returns: Non-returnable
Some other items by this author:
ADVANCES IN QUALITY-OF-LIFE THEORY AND RESEARCH (HB)
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CHAOTIC MARKETS (HB)
COPING WITH RETAIL GIANTS
COPING WITH RETAIL GIANTS (PB)
COUNTERTURBULENCE MARKETING (HB)
DYNAMIC MARKETS AND CONVENTIONAL IGNORANCE
DYNAMIC MARKETS AND CONVENTIONAL IGNORANCE (HB)
EMPOWERING THE AMERICAN CONSUMER (HB)
EMPOWERING THE MARKET ECONOMY THROUGH INNOVATION AND ENTREPRENEURSHIP (HB)
FROM A MARKET ECONOMY TO A FINANCE ECONOMY
FROM A MARKET ECONOMY TO A FINANCE ECONOMY (HB)
FROM A MARKET ECONOMY TO A FINANCE ECONOMY (PB)
FROM IMAGINATION TO INNOVATION (HB)
FROM IMAGINATION TO INNOVATION (PB)
GLOBALIZATION FROM THE BOTTOM UP (HB)
GLOBALIZATION FROM THE BOTTOM UP (PB)
IN SEARCH OF AN EQUITABLE, SUSTAINABLE GLOBALIZATION (HB)
INFORMATION-DRIVEN MARKETING DECISIONS (HB)
INFRASTRUCTURING (HB)
INFRASTRUCTURING (PB)
INTERNATIONAL CONSUMER BEHAVIOR (HB)
INTERNATIONAL CONSUMER BEHAVIOR IN THE 21ST CENTURY (HB)
INTERNATIONAL ENTREPRENEURSHIP (HB)
INTERNATIONAL ENTREPRENEURSHIP (PB)
INTERNATIONAL ENTREPRENEURSHIP (PB)
MARKETING AND THE QUALITY-OF-LIFE INTERFACE (HB)
MARKETING GLOBALLY (HB)
NEW DIMENSIONS IN MARKETING/QUALITY-OF-LIFE RESEARCH (HB)
RETAIL MARKETING STRATEGY (HB)
SOCIAL RESPONSIBILITY IN MARKETING (HB)
STRATEGIC MARKETING FOR SUCCESS IN RETAILING (HB)
TECHNOLOGY TRANSFER (HB)
WHO STOLE OUR MARKET ECONOMY? (HB)
WHO STOLE OUR MARKET ECONOMY? (PB)

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