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Item Details
Title: COMPETING AGAINST MULTINATIONALS IN EMERGING MARKETS
CASE STUDIES OF SMES IN THE MANUFACTURING SECTOR
By: D. Williams
Format: Hardback

List price: £47.00


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1137500301
ISBN 13: 9781137500304
Publisher: PALGRAVE MACMILLAN
Pub. date: 27 November, 2014
Pages: 134
Description: Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.
Synopsis: Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.
Illustrations: XII, 134 p.
Publication: UK
Imprint: Palgrave Pivot
Returns: Non-returnable
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