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Item Details
| Title:
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MAKING INNOVATION LAST
SUSTAINABLE STRATEGIES FOR LONG TERM GROWTH |
| Volume: |
Volume 2 |
| By: |
Hubert Gatignon, David Gotteland, Christophe Haon |
| Format: |
Hardback |
| List price:
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£109.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1137572639 |
| ISBN 13: |
9781137572639 |
| Publisher: |
PALGRAVE MACMILLAN |
| Pub. date: |
2 November, 2015 |
| Edition: |
2016 ed. |
| Pages: |
456 |
| Description: |
Making Innovation Last considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditions that are likely to encourage sustainable innovation, as well as what a culture of innovation should look like. |
| Synopsis: |
Making Innovation Last considers the long term success of a firm. Authored by a trio of top international scholars who present pioneering new work on what it takes to create long term growth, the book examines the internal conditions that are likely to encourage sustainable innovation, as well as what a culture of innovation should look like. |
| Illustrations: |
biography |
| Publication: |
UK |
| Imprint: |
Palgrave Macmillan |
| Returns: |
Non-returnable |
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