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Item Details
Title: MULTINATIONAL MANAGEMENT, INTERNATIONAL EDITION
By: K. Praveen Parboteeah, John B. Cullen
Format: Paperback

List price: £99.99
Our price: £94.99
Discount:
5% off
You save: £5.00
ISBN 10: 1285096223
ISBN 13: 9781285096223
Availability: Reprinting. This item may be subject to delays or cancellation.
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Stock: Currently 0 available
Publisher: CENGAGE LEARNING, INC
Pub. date: 15 April, 2013
Edition: 6th edition
Pages: 768
Description: Examines comparative management issues, revealing the strengths and weaknesses of competitors and how to adapt organizational practices. This title covers the topics of formation and implementation of strategies in the global environment, negotiation and cross-cultural communication, international human resource management, and business ethics.
Synopsis: In today's increasingly complex global environment, developing and making strategic choices are the mainstays of successful decision making. The updated edition of Cullen & Parboteeah's MULTINATIONAL MANAGEMENT: A STRATEGIC APPROACH, 6e, International Edition uses a distinctive strategic approach to explore the global economy and the impact of managerial decisions-equipping students with a strategic mindset. The text covers all topics essential to international management, including comparative management issues, formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, business ethics, and much more.
Publication: US
Imprint: South-Western College Publishing
Returns: Returnable
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