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Item Details
Title: RESEARCH METHODS FOR LEISURE, RECREATION AND TOURISM
By: Ercan Sirakaya-Turk (Editor), Muzaffer Uysal (Editor), W.E. Hammit (Editor)
Format: Hardback

List price: £75.00


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ISBN 10: 1845938917
ISBN 13: 9781845938918
Publisher: CABI PUBLISHING
Pub. date: 19 May, 2011
Series: CABI Tourism Texts
Pages: 304
Description: Describes fundamental elements of research methods for leisure, recreation and tourism, with contributions from internationally renowned and active researchers in the field. This title covers statistical information such as measurement of variables, sampling, questionnaire design, and evaluation methods.
Synopsis: This introductory level textbook describes fundamental elements of research methods for leisure, recreation and tourism, with contributions from internationally renowned and active researchers in the field. It covers statistical information such as measurement of variables, sampling, questionnaire design and evaluation methods, and also contains wider discussion of writing proposals, communicating research findings, cross-cultural research, and the use of new technologies in conducting research. Enhanced by illustrations, focus boxes, review questions and case studies, this text introduces undergraduate students to the vital skills they will need to succeed in tourism studies. It is suitable for upper-level undergraduates in leisure, tourism and recreation courses worldwide.
Illustrations: 60 illustrations
Publication: UK
Imprint: CABI Publishing
Returns: Non-returnable
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