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Item Details
Title: LADISLAV SUTNAR
VISUAL DESIGN IN ACTION
By: Reto Caduff, Steven Heller
Format: Hardback

List price: £50.00
Our price: £36.50
Discount:
27% off
You save: £13.50
ISBN 10: 3037784245
ISBN 13: 9783037784242
Availability: Usually dispatched within 1-2 days.
 Delivery rates
Stock: Currently 3 available
Publisher: LARS MULLER PUBLISHERS
Pub. date: 1 April, 2015
Pages: 188
Description: Homage to Ladislav Sutnar, the pioneer of information design and a reprint of his rare, significant work from 1961.
Synopsis: Sutnar's brilliant structural systems for clarifying otherwise dense industrial data placed him in the pantheon of Modernist pioneers and made him one of the visionaries of what is today called "information design." Visual Design in Action is a snapshot of Sutnar's American period (1939-1976), and includes graphics for Carr's Department Store, advertisements for the Vera Neumann Company, identity for Addo-X, and other stunningly contemporary works. He is best known for his total design concept for the Sweets Catalog Service and lesser known for introducing the parenthesis as a way to typographically distinguish the area code from the rest of a phone number. Visual Design in Action is a testament to the historical relevance of Modernism and the philosophical resonance of Sutnar's focus on the functional beauty of total clarity. This reprint of Visual Design in Action (originally published in limited quantities in 1961) is as spot-on about the power of design and "design thinking" as it ever was.
Illustrations: 378
Publication: Switzerland
Imprint: Lars Muller Publishers
Returns: Returnable
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ART DIRECTION EXPLAINED, AT LAST! (PB)
ART OF BEATRIX POTTER, THE (HB)
AUTOMOBILE DESIGN GRAPHICS (HB)
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BIBLIOGRAPHIC (PB)
BRANDING TERROR (HB)
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CATALOG DESIGN PROGRESS
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COLORS NOTEBOOK - FACES (PB)
COMICS SKETCHBOOKS (PB)
COVER STORY (PB)
COVERING PRINT
COVERING PRINT (PB)
DECO ESPANA (PB)
DECODING MANHATTAN (HB)
DESIGN CONNOISSEUR (PB)
DESIGN CULTURE
DESIGN DISASTERS
DESIGN DISASTERS (PB)
DESIGN ENTREPRENEUR (SLIPCASED) (PB)
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DESIGN LITERACY
DESIGN LITERACY (CONTINUED) (PB)
DESIGN LITERACY (PB)
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DESIGN SCHOOL CONFIDENTIAL (HB)
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DO YOU COMPUTE? (HB)
DREI D (HB)
EDUCATION OF AN E-DESIGNER (PB)
EDWARD GOREY HIS BOOK COVER ART & DESIGN A239 (HB)
EURO DECO (HB)
FOR THE LOVE OF DESIGN
GRAPHIC (PB)
GRAPHIC DESIGN - NEW YORK (HB)
GRAPHIC DESIGN HISTORY (PB)
GRAPHIC DESIGN RANTS AND RAVES
GRAPHIC DESIGN RANTS AND RAVES (PB)
GRAPHIC DESIGN READER (PB)
GRAPHIC DESIGN TIME LINE (PB)
GRAPHIC STYLE (PB)
GRAPHIC STYLE (PB)
GRAPHIC STYLE LAB (PB)
GRAPHIC STYLE: FROM VICTORIAN TO HIPSTER (PB)
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GUESS WHO? (PB)
HANDWRITTEN (PB)
HEAD TO TOE
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I HEART DESIGN (HB)
ICONS OF GRAPHIC DESIGN (HB)
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LOOKING CLOSER 2 (PB)
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MAGAZINES (PB)
MARKETING ILLUSTRATION (PB)
MEN'S ADVENTURE MAGAZINES IN POSTWAR AMERICA (HB)
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MERZ TO EMIGRE AND BEYOND (HB)
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MONSTERS AND MAGICAL STICKS (PB)
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NIGEL HOLMES
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PAUL RAND (HB)
PAUL RAND (HB)
PAUL RAND (PB)
POP (PB)
POPULAR SKULLTURE (PB)
POSTCARDS FROM PRINT (PB)
PRESENTING SHAKESPEARE (HB)
PROP MAN (HB)
RAW DATA: INFOGRAPHIC DESIGNERS' SKETCHBOOKS (HB)
RETO CADUFF - RESPECT THE DOTS! (HB)
SCRIPTS (PB)
SEX APPEAL (PB)
SHADOW TYPE (HB)
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SLAB SERIF TYPE (PB)
SOMETIMES I THINK, SOMETIMES I AM (PB)
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STOP, THINK, GO, DO
STOP, THINK, GO, DO (PB)
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STYLEPEDIA (PB)
SWASTIKA AND SYMBOLS OF HATE (HB)
T.BOR
TEACHING GRAPHIC DESIGN (PB)
TEACHING ILLUSTRATION (PB)
TEACHING MOTION DESIGN (PB)
TEXTS ON TYPE (PB)
THAT'S ENTERTAINMENT (HB)
THE ART OF NEWSLETTERS (HB)
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THE EDUCATION OF A COMICS ARTIST (PB)
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THE EDUCATION OF A GRAPHIC DESIGNER
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THE EDUCATION OF A GRAPHIC DESIGNER (PB)
THE EDUCATION OF A PHOTOGRAPHER (PB)
THE EDUCATION OF A TYPOGRAPHER
THE EDUCATION OF A TYPOGRAPHER (PB)
THE EDUCATION OF AN ART DIRECTOR (PB)
THE EDUCATION OF AN ILLUSTRATOR (PB)
THE GRAPHIC DESIGN IDEA BOOK (PB)
THE HISTORY OF GRAPHIC DESIGN (HB)
THE MODERNS (HB)
THE SWASTIKA (HB)
THE TYPOGRAPHIC UNIVERSE (HB)
THE TYPOGRAPHY IDEA BOOK (PB)
THINGS I HAVE LEARNED IN MY LIFE SO FAR (HB)
THINKING IN ICONS (PB)
THREE D (HB)
TRUE PRINT (HB)
TRYLON AND PERISPHERE (HB)
TYPE JOURNAL (PB)
TYPE SPEAKS (HB)
TYPE TELLS TALES (PB)
TYPEPLAY (HB)
TYPOGRAPHY SKETCHBOOKS (HB)
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VINTAGE GRAPHIC DESIGN
VINTAGE TYPE AND GRAPHICS (PB)
WINTER CARNIVAL (HB)
WRITING AND RESEARCH FOR GRAPHIC DESIGNERS (HB)
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