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Item Details
| Title:
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JOURNALISM AND MEDIA CONVERGENCE
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| By: |
Heinz-Werner Nienstedt (Editor), Stephan Russ-Mohl (Editor), Bartosz Wilczek (Editor) |
| Format: |
Mixed media product |
| List price:
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£140.00 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
311030290X |
| ISBN 13: |
9783110302905 |
| Publisher: |
DE GRUYTER |
| Pub. date: |
30 April, 2013 |
| Series: |
Media Convergence / Medienkonvergenz 5 |
| Pages: |
170 |
| Description: |
Journalism and Media Convergence |
| Synopsis: |
Journalism is under ever-increasing pressure, due in large part to the phenomenon of media convergence. Not only does media convergence redefine the tasks of journalists and newsrooms, it also re-shapes the business environments of media companies. In this book, international media practitioners and researchers describe and analyze the relationships between media convergence and advertising, public relations, social media and other areas of communication posing a challenge to journalism. |
| US Grade: |
College Graduate Student |
| Publication: |
Germany |
| Imprint: |
De Gruyter |
| Returns: |
Non-returnable |
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