 |
|
|
Item Details
| Title:
|
ADVANCES IN ADVERTISING RESEARCH
EXTENDING THE BOUNDARIES OF ADVERTISING |
| By: |
Ivana Busljeta Banks (Editor), Shintaro Okazaki (Editor) |
| Format: |
Paperback |
| List price:
|
£58.99 |
|
We currently do not stock this item, please contact the publisher directly for
further information.
|
|
|
|
|
|
| ISBN 10: |
3658140909 |
| ISBN 13: |
9783658140908 |
| Publisher: |
SPRINGER-VERLAG BERLIN AND HEIDELBERG GMBH & CO. KG |
| Pub. date: |
29 October, 2016 |
| Edition: |
Softcover Reprint of the Origi ed. |
| Series: |
European Advertising Academy 5 |
| Pages: |
330 |
| Synopsis: |
Advances in Advertising Research are published by the European Advertising Academy (EAA). This volume is a compilation of research presented at the 12th International Conference in Advertising (ICORIA) which was held in Zagreb (Croatia) in June 2013. The conference gathered 105 leading researchers from 23 countries under the conference theme "To Boldly Go...Extending the Boundaries of Advertising". The book provides international state-of-the-art research with 23 articles by renowned scholars from the worldwide ICORIA network. |
| Illustrations: |
33 black & white illustrations, biography |
| Publication: |
Germany |
| Imprint: |
Springer Gabler |
| Returns: |
Returnable |
|
|
|
 |
|
|
|
|
|
Little Worried Caterpillar (PB)
Little Green knows she''s about to make a big change - transformingfrom a caterpillar into a beautiful butterfly. Everyone is VERYexcited! But Little Green is VERY worried. What if being a butterflyisn''t as brilliant as everyone says?Join Little Green as she finds her own path ... with just a littlehelp from her friends.
|
|
All the Things We Carry PB
What can you carry?A pebble? A teddy? A bright red balloon? A painting you''ve made?A hope or a dream?This gorgeous, reassuring picture book celebrates all the preciousthings we can carry, from toys and treasures to love and hope. With comforting rhymes and fabulous illustrations, this is a warmhug of a picture book.
|
|
|
|