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Human Resource Management(Paperback)
McGraw Hill Higher Education
Published:
01/05/2012
Takes a managerial orientation; that is it takes the position that HRM is relevant to managers in every unit, project, or team. This book pays attention to the application of HRM approaches in "real...
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Marketing Strategy: A Decision-Focused Approach(Paperback)
McGraw Hill Higher Education
Published:
01/05/2013
Covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing's cross/inter-functional relationships. This tex...
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New Venture Creation: Entrepreneurship for the 21st Century(Paperback)
McGraw Hill Higher Education
Published:
01/04/2016
Deals with the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. This book presents the substantial body of knowledge about the entrepren...
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Financial Statement Analysis(Paperback)
McGraw-Hill Inc.,US
Published:
01/02/2015
Emphasizes effective business analysis and decision making by various stakeholders of the company. This book begins with an overview, followed by accounting analysis and then financial analysis. It ...
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Applied Linear Regression Models(Mixed media product)
McGraw-Hill Inc.,US
Published:
01/02/2004
Includes introductory and review material, and proceeds through regression and modeling. This book presents the topics that are supported with solved examples, numbered formulae, graphic illustratio...
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