| Select number of records to
display per page:
|
Sort by
|
|
1.
|
|
|
Marketing Strategy(Hardback)
Butterworth-Heinemann Ltd
Published:
07/12/1991
Intended to provide marketing practitioners with useful information on the role of the marketing director in the successful organization of the 1990s, this book should also help managers outside tha...
|
|
|
2.
|
|
|
Computer Aided Marketing and Selling(Paperback)
Butterworth-Heinemann Ltd
Published:
01/08/1993
Aims to help the reader apply the use of computers in a marketing and selling environment. It is a practical book which uses questionnaires throughout, and is suitable reading for marketing managers...
|
|
|
3.
|
|
|
Marketing Strategy(Paperback)
Butterworth-Heinemann Ltd
Published:
11/10/1993
Strips away the confusion that surrounds marketing strategy. Marketing and strategy are about relationships between people and this is brought into focus in the text. Marketing practitioners should ...
|
|
|
Select All |
|
|
|