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Political Marketing and Public Diplomacy by Pro-Israel and P...(Hardback)
Published:
30/10/2022
This book looks at how both advocacy groups in New Zealand and Australia use political marketing to conduct advocacy and support Israeli and Palestinian public diplomacy and nation branding.
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£39.99 |
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£34.99
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Political Marketing Alchemy(Hardback)
The State of Opinion Research
Published:
18/08/2020
The aim of this book is to examine the status of market intelligence in practice and how changes in its different contributing streams-media polling, commercial public opinion research and political...
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£44.99 |
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£39.37
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Political Marketing Alchemy(Paperback / softback)
The State of Opinion Research
Published:
01/09/2021
The aim of this book is to examine the status of market intelligence in practice and how changes in its different contributing streams-media polling, commercial public opinion research and political...
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Political Marketing and Management in the 2020 New Zealand G...(Hardback)
Published:
12/09/2021
This book is the second volume in the Palgrave Studies in Political Marketing and Management series to focus on political marketing and management in New Zealand''s general elections.
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£54.99 |
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£48.12
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Political Branding in Turbulent times(Hardback)
Published:
19/11/2021
The topical and provocative content of the chapters, all focusing on recent political events and phenomena in the political arena, should appeal to researchers, branding practitioners, politicians, ...
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Political Marketing in the 2020 U.S. Presidential Election(Hardback)
Published:
24/12/2021
This book focuses on the U.S. presidential election spectacle, from the primaries through to the November 2020 election and the subsequent events leading up to the inauguration of Joe Biden as the 4...
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