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Item Details
Title: 11 IMMUTABLE LAWS OF INTERNET BRANDING
By: Al Ries
Format: Paperback

List price: £7.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0006532470
ISBN 13: 9780006532477
Publisher: HARPERCOLLINS PUBLISHERS
Pub. date: 8 May, 2001
Edition: New ed
Pages: 192
Description: The Internet is the first major new communication medium to be introduced since television and businesses ignore it at their peril. The authors divulge their revolutionary strategies needed to successfully build a company, product or service into a profitable brand using the Internet.
Returns: Returnable
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