LATERAL THINKING by Edward De Bono ( 9780241257548 ) - Books & Audio Books at Pickabook.co.uk

Item Details

Title:

LATERAL THINKING
A TEXTBOOK OF CREATIVITY

By:

Edward De Bono

Format:

Paperback

List price:

£10.99

Our price:

£8.02

Discount:

27% off

You save:

£2.97

ISBN 10:

0241257549

ISBN 13:

9780241257548

Availability:

Usually dispatched within 1-2 days.

Delivery rates

Stock:

Currently 8 available

Publisher:

PENGUIN BOOKS LTD

Pub. date:

25 August, 2016

Pages:

272

Description:

Shows how to stimulate the mind in new and exciting ways. This is about freeing up your imagination.

Synopsis:

THE classic work about improving creativity from world-renowned writer and philosopher Edward de BonoIn schools we are taught to meet problems head-on: what Edward de Bono calls 'vertical thinking'. This works well in simple situations - but we are at a loss when this approach fails. What then?Lateral thinking is all about freeing up your imagination. Through a series of special techniques, in groups or working alone, Edward de Bono shows how to stimulate the mind in new and exciting ways. Soon you will be looking at problems from a variety of angles and offering up solutions that are as ingenious as they are effective. You will become much more productive and a formidable thinker in your own right.'If more bankers and traders had read Lateral Thinking and applied the ideas of Edward de Bono to their own narrow definitions of risk, reward and human expectations, I suspect we would be in much better shape than we are' - Sir Richard Branson

Publication:

Imprint:

Penguin Life

Returns:

Returnable

Some other items by this author:

A SMILE IN THE MIND (PB)

ABOUT THINK

ATLAS OF MANAGEMENT THINKING

ATLAS OF MANAGEMENT THINKING (PB)

BONTING: THINKING TO CREATE VALUE (PB)

CASE OF THE DISAPPEARING ELEPHANT