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Item Details
Title: THE SMALL BUSINESS ADVERTISERS HANDBOOK
By: Iain Maitland
Format: Paperback

List price: £26.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0304704199
ISBN 13: 9780304704194
Publisher: CENGAGE LEARNING EMEA
Pub. date: 1 September, 1998
Pages: 416
Description: A compilation of Iain Maitland's four "Advertisers Guide" books, this text shows how to promote a small business in the press, on the radio, through direct mail and by attending and exhibiting at trade shows and fairs.
Synopsis: Marketing guru lain Maitland shows you how to promote your small business in the press, on the radio, through direct mail, and by attending and exhibiting at trade shows and fairs. Clear and practical, this is a valuable book that will be of great use to all small business owners and marketers.
Illustrations: illustrations facsimiles, maps
Publication: UK
Imprint: Cengage Learning EMEA
Returns: Non-returnable
Some other items by this author:
BARCLAYS GUIDE TO MANAGING STAFF FOR THE SMALL BUSINESS (PB)
BUDGETING FOR NON FINANCIAL MANAGERS (PB)
BUDGETING FOR NON-FINANCIAL MANAGERS (PB)
BUSINESS PLANS IN A WEEK
BUSINESS PLANS IN A WEEK (PB)
BUSINESS PLANS IN A WEEK (PB)
BUSINESS PLANS IN A WEEK (PB)
DEAR MICHAEL, LOVE DAD
DEAR MICHAEL, LOVE DAD (HB)
DEAR MICHAEL, LOVE DAD (PB)
DEAR MICHAEL, LOVE DAD (PB)
FRANCHISING (PB)
FRANCHISING (PB)
GIRL DOWNSTAIRS
HOW TO PLAN DIRECT MAIL (PB)
HOW TO PLAN EXHIB (PB)
HOW TO PLAN PRESS ADVERTISING (PB)
HOW TO RECRUIT (PB)
HOW TO WIN AT APTITUDE TESTS VOL II
HOW TO WIN AT APTITUDE TESTS VOL II (PB)
INSTANT BUSINESS LETTERS
MANAGING YOUR TIME (PB)
MOTIVATING PEOPLE (PB)
MR TODD''S RECKONING
OLD MAN, HIS DOG & THEIR LONGEST JOURNEY
OUT OF THE MADHOUSE (PB)
PERFECT PR (PB)
SCRIBBLER
SWEET WILLIAM (HB)
THE BUSINESS PLAN COACH: TEACH YOURSELF (PB)
TRICKY BUSINESS FORMS, HOW TO COMPOSE AND COMPLETE PERFECT DOCUMENTS EVERY TIME (PB)
ULTIMATE STARTUP BOOK
WRITE THAT LETTER! (PB)

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