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Item Details
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| Title:
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ESSENTIALS OF STRATEGIC MANAGEMENT
THE QUEST FOR COMPETITIVE ADVANTAGE |
| By: |
John Gamble, Arthur A. Thompson |
| Format: |
Paperback |
| List price:
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£40.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
007122081X |
| ISBN 13: |
9780071220811 |
| Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
| Pub. date: |
1 February, 2010 |
| Edition: |
2nd Revised edition |
| Pages: |
480 |
| Description: |
Offers an understanding of essential strategic management concepts and analytic tools. This title simplifies the task of demonstrating student learning through course embedded assessment. It is suitable as the theoretical foundation of a teaching approach, incorporating a business strategy simulation. |
| Synopsis: |
"Essentials of Strategic Management" responds head-on to the growing requests by business faculty for a concisely-written strategic management text that's robust and theory-driven and supported with a compelling collection of cases. This text was written with four objectives in mind: although relatively brief in length, the text provides students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools; it simplifies the task of demonstrating student learning through course embedded assessment; the concepts are supported by contemporary, well-written cases involving headline strategic issues; and lastly, the text serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation. |
| Illustrations: |
col. Illustrations |
| Publication: |
US |
| Imprint: |
McGraw Hill Higher Education |
| Returns: |
Returnable |
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Ramadan and Eid al-Fitr
A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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