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Item Details
| Title:
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CRAFTING & EXECUTING STRATEGY: THE QUEST FOR COMPETITIVE ADVANTAGE: CONCEPTS AND CASES
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| By: |
Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble |
| Format: |
Paperback |
| List price:
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£59.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
1259254496 |
| ISBN 13: |
9781259254499 |
| Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
| Pub. date: |
16 July, 2015 |
| Edition: |
20th edition |
| Description: |
Provides an engrossing discussion of the core concepts and analytical tools. In this book, there is an accompanying lineup of new cases that bring the content to life and may provoke interesting classroom discussions and deepen students' understanding of the material in the process. |
| Synopsis: |
Crafting and Executing Strategy: The Quest for Competitive Advantage, 20e by Thompson, Peteraf, Gamble, and Strickland maintains its solid foundation as well as brings an enlivened, enriched presentation of the material for the 20th edition. The exciting new edition provides an up-to-date and engrossing discussion of the core concepts and analytical tools. There is an accompanying lineup of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions and deepen students' understanding of the material in the process. |
| Publication: |
US |
| Imprint: |
McGraw Hill Higher Education |
| Returns: |
Returnable |
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