| Title:
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THE OVERSEAS CHINESE OF SOUTH EAST ASIA
HISTORY, CULTURE, BUSINESS |
| By: |
Ian Rae, Morgen Witzel |
| Format: |
Electronic book text |
| List price:
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£70.50 |
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| ISBN 10: |
0230593127 |
| ISBN 13: |
9780230593121 |
| Publisher: |
PALGRAVE MACMILLAN |
| Pub. date: |
17 January, 2008 |
| Description: |
The 60million Chinese who live outside of China have long been an economic powerhouse in their own right. Managing in South-East Asia is not like managing anywhere else. This book describes their communities and environments in which they work and emphasises the need for cultural understanding as a pre-requisite for business success. |
| Synopsis: |
China's development as an economic giant is well known. Less visible is the role played by the overseas Chinese community in transforming modern China. During the second half of the twentieth century, immigrants and refugees from China developed into a new entrepreneurial class across much of South East Asia. Today, they control some of the world's largest and most competitive businesses.describes how the Chinese community grew and developed, side by side with wider economic changes in the region. It discusses cultural and language differences, which can be a source of tension but also of great strength, and it describes the fascinating business culture of the region with its strengths and pitfalls. This book is essential reading for anyone intending to work or do business in South East Asia. |
| Publication: |
UK |
| Imprint: |
Palgrave Macmillan |
| Returns: |
Non-returnable |