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Item Details
Title: SUSTAINABLE CHAMPIONS
HOW INTERNATIONAL COMPANIES ARE CHANGING THE FACE OF BUSINESS IN CHINA
By: Dr. Jian Fu, Prof. Jonathan Gosling, Morgen Witzel
Format: Paperback

List price: £39.99
Our price: £35.99
Discount:
10% off
You save: £4.00
ISBN 10: 1783531606
ISBN 13: 9781783531608
Availability: Usually dispatched within 3-5 days.
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Stock: Currently 2 available
Publisher: TAYLOR & FRANCIS LTD
Pub. date: 25 May, 2015
Pages: 233
Description: Strong competitive pressure and a dynamic market mean multinational companies in China must innovate with extraordinary pace. Environmental sustainability is a key driver for the best companies. This book shows how major household names have transformed their practices, and the impact this is having on business in China and beyond.
Synopsis: In the face of strong competitive pressure and a dynamic market, multinational companies in China are forced to innovate with extraordinary pace and inventiveness. Environmental sustainability is a vital benchmark, and is a key driver for the best companies in each sector - many of them allied with the WWF Climate Savers programme.Sustainable Champions shows how nine leading multinational companies - including Nestle, HP, Tetra Pak and Sony - are dealing with environmental, supply chain and ethical challenges in China. The book illuminates some of their transformative practices, and the impact this is having on business in China and beyond. The concluding cross-case analysis of supply chain and environmental challenges faced by leading international firms presents key lessons for business and for sustainability champions.Sustainable Champions: How International Companies are Changing the Face of Business in China is essential reading for researchers and course leaders seeking on-the-ground examples of local environmental challenges, and any company doing business in one of the world's fastest-growing economies.With a Foreword by Simon Zadek, Distinguished Fellow, Academy of Business in Society, Visiting Scholar, Tsinghua School of Economics and Management.
Publication: UK
Imprint: Greenleaf Publishing
Returns: Returnable
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