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Item Details
Title: RESEARCH METHODS IN BUSINESS STUDIES
By: Pervez Ghauri, Kjell Gronhaug
Format: Paperback

List price: £57.99


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ISBN 10: 0273712047
ISBN 13: 9780273712046
Publisher: PEARSON EDUCATION LIMITED
Pub. date: 25 March, 2010
Edition: 4th Revised edition
Pages: 288
Synopsis: A concise, clear and comprehensive introduction to research methods, which equips students with a systematic approach to business research.Written in an accessible style, this book demonstrates the importance of a scientific approach to business research and problem-solving projects. It shows students how to formulate a problem, choose a research method, argue and motivate, and how to collect, analyse and present the data.The following online resources support the text:For Instructors: PowerPoint slides
Illustrations: Illustrations
Publication: UK
Imprint: Financial Times Prentice Hall
Returns: Returnable
Some other items by this author:
BUSINESS, SOCIETY AND POLITICS
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EVALUATING COMPANIES FOR MERGERS AND ACQUISITIONS
EVALUATING COMPANIES FOR MERGERS AND ACQUISITIONS (HB)
INNOVATION (PB)
INTERNATIONAL BUSINESS (PB)
INTERNATIONAL BUSINESS STRATEGY
INTERNATIONAL BUSINESS STRATEGY
INTERNATIONAL BUSINESS STRATEGY
INTERNATIONAL BUSINESS STRATEGY (HB)
INTERNATIONAL BUSINESS STRATEGY (PB)
INTERNATIONAL BUSINESS, PLUS MYMANAGEMENTLAB WITH PEARSON ETEXT
INTERNATIONAL MARKETING (PB)
INTERNATIONAL MARKETING (PB)
PRODUCT MARKET INTEGRATION (HB)
PROJECT MARKETING (PB)
QUALITATIVE MARKETING RESEARCH
QUALITATIVE MARKETING RESEARCH (HB)
QUALITATIVE MARKETING RESEARCH (PB)
RESEARCH BUSINESS STUDIES (PB)
RESEARCH METHODS IN BUSINESS STUDIES
RESEARCH METHODS IN BUSINESS STUDIES
RESEARCH METHODS IN BUSINESS STUDIES (HB)
RESEARCH METHODS IN BUSINESS STUDIES (PB)
RESEARCH METHODS IN BUSINESS STUDIES (PB)

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