CODE RED IN THE BOARDROOM by W. Timothy Coombs ( 9780275989125 )

Item Details

Title:

CODE RED IN THE BOARDROOM
CRISIS MANAGEMENT AS ORGANIZATIONAL DNA

By:

Format:

Hardback

List price:	£58.00
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ISBN 10:

0275989127

ISBN 13:

9780275989125

Publisher:

ABC-CLIO

Pub. date:

30 March, 2006

Edition:

Annotated edition

Pages:

152

Description:

Argues that crisis management should not just begin when a crisis hits. It should be a variety of activities that the organisation performs daily to prevent crises from occurring. This work defines the types of crises an organisation might experience, and shows how proactive crisis management makes the company stronger.

Synopsis:

Even several years after the terrorist attacks of September 11, 2001, many organizations are ill-prepared to deal with crises, often opting to deal with them only after the fact. In Code Red in the Boardroom, Tim Coombs argues that crisis management should be a variety of activities that the organization performs daily to prevent crises from occurring. He defines the types of crises an organization might experience (both internal and external), draws from a wide variety of case examples, and showcases cutting-edge techniques that are being tested in the public and private sectors to demonstrate how crisis management can be hardwired into the corporate DNA, so that sensing, preventing, and responding quickly to crises become everyone's responsibility. In the process, he explores evolving roles for executives, managers, and front-line employees in communicating and implementing crisis plans. Ultimately, the book shows readers how proactive crisis management makes the company stronger, more resilient, and adaptable to change. A glossary of key terms and templates for establishing a crisis management program make this book an essential resource for all organizations.Even several years after the terrorist attacks of September 11, 2001, many organizations delude themselves about crisis management. Some enterprises, especially smaller ones, still believe that a crisis cannot happen to them. Others have gone through the steps of creating a crisis management plan, but really pay no more than lip service to the program, and may, in fact, be creating a false sense of security that leaves the company even more vulnerable to attack, accident, crime, or other sources of crisis. Tim Coombs argues that crisis management should not just be something you do when a crisis hits. It should be a variety of activities that the organization performs daily to prevent crises from ocurring. In Code Red in the Boardroom, Coombs defines the types of crises an organization might experience (both internal and external), draws from a wide variety of case examples, and showcases cutting-edge techniques that are being tested in the public and private sectors to demonstrate how crisis management can be hardwired into the corporate DNA-so that sensing, preventing, and responding quickly to crises become everyone's responsibility.In the process, he explores evolving roles for executives, managers, and front-line employees in communicating and implementing crisis plans. Ultimately, the book shows readers how proactive crisis management makes the company stronger, more resilient, and adaptable to change. A glossary of key terms and templates for establishing a crisis management program make this book an essential resource for all organizations.

Illustrations:

8 illustrations

Publication:

Imprint:

Praeger Publishers Inc

Returns:

Non-returnable

Some other items by this author:

APPLIED CRISIS COMMUNICATION AND CRISIS MANAGEMENT (PB)

BUNDLE: COOMBS: ONGOING CRISIS COMMUNICATION 4E + COOMBS: APPLIED CRISIS COMMUNICATION AND CRISIS MANAGEMENT

BUNDLE: ULMER: EFFECTIVE CRISIS COMMUNICATION 3E + COOMBS: APPLIED CRISIS COMMUNICATION AND CRISIS MANAGEMENT

COMMUNICATING IN EXTREME CRISES