Synopsis: |
Recent Trends in Trademark Protection provides an authoritative, insiders perspective on key strategies for navigating the latest developments in trademark law. Featuring partners and shareholders from some of the nations leading law firms, these experts guide the reader through a detailed analysis of recent trademark cases, including noteworthy fraud litigation such as In re Bose. In light of these cases, these top lawyers discuss best practices for updating and maintaining current trademark protection strategies, avoiding common mistakes made by clients, and working in a global business environment. Additionally, these leaders offer tips on handling current issues involving the identification of goods and services in US registrations. The different niches represented and the breadth of perspectives presented enable readers to get inside some of the great legal minds of today, as these experienced lawyers offer up their thoughts around the keys to success within this ever-changing area of law. |