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Item Details
| Title:
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KEY ACCOUNT MANAGEMENT IN A WEEK
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| By: |
Grant Stewart |
| Format: |
Paperback |
| List price:
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£6.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0340857943 |
| ISBN 13: |
9780340857946 |
| Publisher: |
HODDER ARNOLD |
| Pub. date: |
1 March, 2003 |
| Series: |
In a Week S. |
| Pages: |
96 |
| Description: |
Key account management is central to any company's sales and marketing strategy. On average 20 per cent of customers create almost 80 per cent of overall revenue. This book is a guide to winning and maintaining profitable and trusted relationships with key customers. |
| Synopsis: |
Key account management is central to any company's sales and marketing strategy. On average 20 per cent of customers create almost 80 per cent of overall revenue. This book is a guide to winning and maintaining profitable and trusted relationships with key customers. |
| Illustrations: |
30 b&w cartoons |
| Publication: |
UK |
| Imprint: |
Hodder Arnold H&S |
| Returns: |
Non-returnable |
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