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Item Details
| Title:
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STRATEGIC MANAGEMENT: CONCEPTS AND CASES
COMPETITIVENESS AND GLOBALIZATION |
| By: |
R. Duane Ireland, Michael A. Hitt, Robert E. Hoskisson |
| Format: |
Hardback |
| List price:
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£86.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
1111825874 |
| ISBN 13: |
9781111825874 |
| Publisher: |
CENGAGE LEARNING, INC |
| Pub. date: |
31 January, 2012 |
| Edition: |
10th Revised edition |
| Pages: |
920 |
| Description: |
Introduces students to strategic management. This text provides an understanding your students need to effectively apply strategic management tools and techniques to increase performance and their organization's competitive advantage. |
| Synopsis: |
Introduce your students to strategic management with the market-leading text that sets the standard for the most complete, relevant presentation. Written by highly respected experts and prestigious instructors, Hitt, Ireland and Hoskissons, "Strategic Management: Competitiveness and Globalization, Concepts and Cases, 10/e" provides an intellectually rich, yet thoroughly practical, analysis of strategic management today. This unique text is the only one that integrates the classic industrial organization model with a resource-based view of the firm to give students a complete understanding of how today's businesses use strategic management to establish a sustained competitive advantage. The authors combine the latest, cutting-edge research and strategic management trends with ideas from some of today's most prominent scholars. A strong global focus and carefully selected examples from more than 600 emerging and established companies place ideas into context within an inviting, practical presentation. A wealth of learning features, experiential exercises and more than 30 all-new compelling cases examine a broad range of critical issues confronting managers today.Engaging, updated video cases, "CNOW" online teaching tools, and a complete electronic business library help keep issues current and relevant. "Strategic Management: Competitiveness and Globalization" provides the solid understanding your students need to effectively apply strategic management tools and techniques to increase performance and their organization's competitive advantage. |
| Illustrations: |
illustrations |
| Publication: |
US |
| Imprint: |
South-Western College Publishing |
| Returns: |
Returnable |
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