pickabook books with huge discounts for everyone
pickabook books with huge discounts for everyone
Visit our new collection website www.collectionsforschool.co.uk
     
Email: Subscribe to news & offers:
Need assistance? Log In/Register


Item Details
Title: HOSPITALITY MARKETING
By: Neil Wearne, Alison Morrison
Format: Electronic book text

List price: £35.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1136001867
ISBN 13: 9781136001864
Publisher: TAYLOR & FRANCIS LTD
Pub. date: 11 January, 2013
Pages: 256
Synopsis: Hospitality Marketing is a no-nonsense, practical book which has been revised and adapted for a wider market, including European and international examples. It shifts the major emphasis of hospitality marketing onto building a business from the inside by word-of-mouth rather than relying mostly on the endeavours of outside promotion. Hospitality marketers are encouraged to build a customer base by constantly improving the customer's experiences at the point of sale. Hospitality Marketing aims to help you direct your decisions concerning marketing strategies towards what happens to and for the customers.
Publication: UK
Imprint: Routledge
Returns: Non-returnable
Some other items by this author:
ENTREPRENEURSHIP IN THE HOSPITALITY, TOURISM AND LEISURE INDUSTRIES
ENTREPRENEURSHIP IN THE HOSPITALITY, TOURISM AND LEISURE INDUSTRIES
ENTREPRENEURSHIP IN THE HOSPITALITY, TOURISM AND LEISURE INDUSTRIES
ENTREPRENEURSHIP IN THE HOSPITALITY, TOURISM AND LEISURE INDUSTRIES
ENTREPRENEURSHIP IN THE HOSPITALITY, TOURISM AND LEISURE INDUSTRIES
ENTREPRENEURSHIP IN THE HOSPITALITY, TOURISM AND LEISURE INDUSTRIES
ENTREPRENEURSHIP IN THE HOSPITALITY, TOURISM AND LEISURE INDUSTRIES (HB)
ENTREPRENEURSHIP IN THE HOSPITALITY, TOURISM AND LEISURE INDUSTRIES (PB)
FAMILY BUSINESS IN TOURISM AND HOSPITALI (HB)
FRANCHISING HOSPITALITY SERVICES
FRANCHISING HOSPITALITY SERVICES
FRANCHISING HOSPITALITY SERVICES
FRANCHISING HOSPITALITY SERVICES
FRANCHISING HOSPITALITY SERVICES
FRANCHISING HOSPITALITY SERVICES (HB)
FRANCHISING HOSPITALITY SERVICES (PB)
HOSPITALITY (HB)
HOSPITALITY MARKETING
HOSPITALITY MARKETING
HOSPITALITY MARKETING (HB)
HOSPITALITY MARKETING (PB)
HOSPITALITY MARKETING IN THE E-COMMERCE AGE (PB)
HOSPITALITY STUDIES (PB)
HOSPITALITY: A SOCIAL LENS
HOSPITALITY: A SOCIAL LENS
HOSPITALITY: A SOCIAL LENS
HOSPITALITY: A SOCIAL LENS
HOSPITALITY: A SOCIAL LENS
IN SEARCH OF HOSPITALITY
IN SEARCH OF HOSPITALITY
IN SEARCH OF HOSPITALITY
IN SEARCH OF HOSPITALITY
IN SEARCH OF HOSPITALITY
IN SEARCH OF HOSPITALITY
IN SEARCH OF HOSPITALITY
IN SEARCH OF HOSPITALITY
IN SEARCH OF HOSPITALITY (HB)
IN SEARCH OF HOSPITALITY (HB)
IN SEARCH OF HOSPITALITY (PB)
NEW PRESSED FLOWER DESIGNS (HB)

TOP SELLERS IN THIS CATEGORY
Building a Storybrand (Paperback)
Thomas Nelson Publishers
Our Price : £10.94
more details
The Effortless Experience (Paperback)
Penguin Books Ltd
Our Price : £12.40
more details
The Challenger Sale (Paperback)
Penguin Books Ltd
Our Price : £12.40
more details
The 22 Immutable Laws Of Marketing (Paperback)
Profile Books Ltd
Our Price : £7.29
more details
Consumer Behavior: Buying, Having, and Being Plus MyMarketingLab with Pearson eText (Mixed media product)
Pearson Education Limited
Our Price : £20.40
more details
BROWSE FOR BOOKS IN RELATED CATEGORIES
 ECONOMICS, FINANCE, BUSINESS AND INDUSTRY
 business & management
 sales & marketing


Information provided by www.pickabook.co.uk
SHOPPING BASKET
  
Your basket is empty
  Total Items: 0
 






Early Learning
Little Worried Caterpillar (PB) Little Green knows she''s about to make a big change - transformingfrom a caterpillar into a beautiful butterfly. Everyone is VERYexcited! But Little Green is VERY worried. What if being a butterflyisn''t as brilliant as everyone says?Join Little Green as she finds her own path ... with just a littlehelp from her friends.
add to basket

Early Learning
add to basket

Picture Book
All the Things We Carry PB What can you carry?A pebble? A teddy? A bright red balloon? A painting you''ve made?A hope or a dream?This gorgeous, reassuring picture book celebrates all the preciousthings we can carry, from toys and treasures to love and hope. With comforting rhymes and fabulous illustrations, this is a warmhug of a picture book.
add to basket