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Item Details
Title:
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BUSINESS-TO-BUSINESS MARKETING
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By: |
Ross Brennan |
Format: |
Paperback / softback |
List price:
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£49.99 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
1526494396 |
ISBN 13: |
9781526494399 |
Publisher: |
SAGE PUBLICATIONS LTD |
Pub. date: |
9 May, 2020 |
Edition: |
5 Revised edition |
Pages: |
480 |
Description: |
Brennan and Canning cover the theory and practice of global business-to-business (b2b) marketing from a European perspective, illuminating the subject with a wide range of learning features and case studies. |
Returns: |
Returnable |
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