Title:
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EFFECTIVE ENTREPRENEURIAL MANAGEMENT
STRATEGY, PLANNING, RISK MANAGEMENT, AND ORGANIZATION |
By: |
Robert D. Hisrich |
Format: |
Paperback |
List price:
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£54.99 |
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ISBN 10: |
3319844067 |
ISBN 13: |
9783319844060 |
Publisher: |
SPRINGER INTERNATIONAL PUBLISHING AG |
Pub. date: |
7 July, 2018 |
Edition: |
Softcover reprint of the original 1st ed. 2017 |
Series: |
Springer Texts in Business and Economics |
Pages: |
230 |
Description: |
It first introduces readers to the fundamentals of entrepreneurial management, the nature of entrepreneurial managers and business planning, before exploring the specific topics of creativity and innovation, risk management, entrepreneurial marketing and organization as well as financing. |
Illustrations: |
6 Illustrations, color; 29 Illustrations, black and white; XVIII, 230 p. 35 illus., 6 illus. in color. |
Returns: |
Non-returnable |