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Item Details
| Title:
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MEDIEN UND OKONOMIE
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| By: |
Klaus-Dieter Altmeppen (Editor), Matthias Karmasin (Editor) |
| Format: |
Paperback |
| List price:
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£27.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
3531136321 |
| ISBN 13: |
9783531136325 |
| Publisher: |
SPRINGER FACHMEDIEN WIESBADEN |
| Pub. date: |
15 April, 2003 |
| Pages: |
266 |
| Language: |
German & German |
| Description: |
In den Banden "Medien und Okonomie" werden die Grundlagen und Grundfragen der Medienokonomie sowie ihre Problem- und Anwendungsfelder in ihren Ursprungen, ihrem gegenwartigen Forschungsstand, ihrem Nutzwert fur medienokonomische und kommunikationswissenschaftliche Analysen und ihrer gesellschaftlichen Relevanz vorgestellt." |
| Synopsis: |
In den Banden "Medien und Okonomie" werden die Grundlagen und Grundfragen der Medienokonomie sowie ihre Problem- und Anwendungsfelder in ihren Ursprungen, ihrem gegenwartigen Forschungsstand, ihrem Nutzwert fur medienokonomische und kommunikationswissenschaftliche Analysen und ihrer gesellschaftlichen Relevanz vorgestellt. |
| Illustrations: |
black & white illustrations, bibliography |
| Publication: |
Germany |
| Imprint: |
Springer VS |
| Returns: |
Returnable |
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