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Item Details
| Title:
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MANAGEMENT-QUALITAT CONTRA REZESSION UND KRISE
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| By: |
Ralph Berndt (Editor) |
| Format: |
Paperback |
| List price:
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£54.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
3642634141 |
| ISBN 13: |
9783642634147 |
| Publisher: |
SPRINGER-VERLAG BERLIN AND HEIDELBERG GMBH & CO. KG |
| Pub. date: |
2 October, 2012 |
| Edition: |
Softcover reprint of the original 1st ed. 1994 |
| Series: |
Herausforderungen an das Management 1 |
| Pages: |
304 |
| Language: |
English, German |
| Synopsis: |
In Krisensituationen ist Management-Qualitat im doppeltem Sinn zu entwickeln: Zur Sicherung der Existenz eines Unternehmens sind besondere Qualitaten seiner Manager (seiner Fuhrungskrafte) als auch ausgefeilte Management-Techniken notwendig. Zu nennen sind hier Fruhwarnsysteme, angemessene strategische und operative Ansatze des Marketing, der Produktion, der Finanzierung und der Personalentwicklung. Einen wesentlichen Beitrag zur Entwicklung dieser erhohten Anforderungen an die Management-Qualitat leistet dieses Buch. |
| Illustrations: |
1 black & white tables, biography |
| Publication: |
Germany |
| Imprint: |
Springer-Verlag Berlin and Heidelberg GmbH & Co. K |
| Returns: |
Returnable |
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