| Select number of records to
display per page:
|
Sort by
|
|
1.
|
|
|
Advertising(Hardback)
SAGE Publications Inc
Published:
01/10/2009
This collection gathers the assorted research and theory together on advertising with papers drawn not only from major international advertising journals but also from papers published widely across...
|
In Stock:
None
| List Price:
|
£500.00 |
|
Our Price:
£450.00
|
|
Availability:
Temporarily Out of Stock
|
|
|
|
|
|
2.
|
|
|
Marketing Ethics(Hardback)
SAGE Publications Ltd
Published:
14/09/2012
This four-volume set focuses on understanding marketing ethics from a management perspective, with an introduction that provides an overview of the literature included in the set as well as identify...
|
In Stock:
None
| List Price:
|
£855.00 |
|
Our Price:
£769.50
|
|
|
|
|
|
|
|
3.
|
|
|
Social Marketing(Hardback)
SAGE Publications Ltd
Published:
16/01/2013
Bringing together seminal texts from diverse sources, this four-volume set - opening with an illuminating introduction from the editor - seeks to organize the field of social marketing, highlight it...
|
In Stock:
None
| List Price:
|
£995.00 |
|
Our Price:
£895.50
|
|
Availability:
Temporarily Out of Stock
|
|
|
|
|
|
4.
|
|
|
New Directions in Critical Marketing Studies(Hardback)
SAGE Publications Ltd
Published:
25/09/2013
The four-volume collection speaks to important emerging trends in the field of critical marketing; specifically with regard to the connections between critical marketing, contemporary theories of em...
|
In Stock:
None
| List Price:
|
£710.00 |
|
Our Price:
£639.00
|
|
Availability:
Temporarily Out of Stock
|
|
|
|
|
|
5.
|
|
|
International Perspectives of Marketing Theory(Hardback)
SAGE Publications Ltd
Published:
12/12/2013
This four-volume major work brings together the key articles on marketing theory, with a distinctive focus on international developments in the field.
|
In Stock:
None
| List Price:
|
£710.00 |
|
Our Price:
£639.00
|
|
Availability:
Temporarily Out of Stock
|
|
|
|
|
|
6.
|
|
|
Philosophy of Marketing(Hardback)
SAGE Publications Ltd
Published:
10/12/2013
This new five-volume collection brings together the seminal articles that students and scholars must assimilate if they are to have a fully rounded understanding of the relevance of philosophy for t...
|
In Stock:
None
| List Price:
|
£855.00 |
|
Our Price:
£769.50
|
|
Availability:
Temporarily Out of Stock
|
|
|
|
|
|
7.
|
|
|
Business-to-Business Marketing(Hardback)
SAGE Publications Ltd
Published:
04/01/2011
This four-volume collection is the only detailed survey of business-to-business marketing literature that captures the state of the discipline in its entirety.
|
In Stock:
None
| List Price:
|
£675.00 |
|
Our Price:
£607.50
|
|
|
|
|
|
|
|
8.
|
|
|
Service Marketing(Hardback)
SAGE Publications Ltd
Published:
30/09/2010
Structured around the evolution of service marketing scholarship in the last 40 years, this collection gives a detailed account of the relationship between the theory and practice of service marketi...
|
In Stock:
None
| List Price:
|
£675.00 |
|
Our Price:
£607.50
|
|
Availability:
Temporarily Out of Stock
|
|
|
|
|
|
9.
|
|
|
Political Marketing(Hardback)
SAGE Publications Ltd
Published:
28/02/2011
At the crossroads of political communication and marketing, this set explores literature in key topics from advertising and market research to the marketing of terrorist groups.
|
In Stock:
None
| List Price:
|
£500.00 |
|
Our Price:
£450.00
|
|
|
|
|
|
|
|
10.
|
|
|
New Directions in Consumer Research(Hardback)
SAGE Publications Ltd
Published:
07/10/2015
This four-volume collection focuses on emerging and cutting-edge work which is shaping the contemporary landscape of consumer research.
|
In Stock:
None
| List Price:
|
£725.00 |
|
Our Price:
£652.50
|
|
|
|
|
|
|
|