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Item Details
| Title:
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ERFOLGSFAKTOR INNOVATION
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| By: |
Ralph Berndt (Editor) |
| Format: |
Hardback |
| List price:
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£69.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
3540245162 |
| ISBN 13: |
9783540245162 |
| Publisher: |
SPRINGER-VERLAG BERLIN AND HEIDELBERG GMBH & CO. KG |
| Pub. date: |
7 March, 2005 |
| Series: |
Herausforderungen an das Management 12 |
| Pages: |
368 |
| Language: |
German, English |
| Synopsis: |
Innovationen stellen einen entscheidenden Erfolgsfaktor fur eine gesamte Volkswirtschaft, eine Branche sowie fur jedes Unternehmen dar. Innovationen konnen zunachst aus neuartigen Produkten, Marken oder Verfahrensinnovationen bestehen. Des Weiteren konnen sie in Form von Sozialinnovationen vorliegen. Auch neuartige Managementtechniken konnen gegeben sein. In diesem Sammelband finden sich innovative Ansatze fur alle Teilbereiche des betrieblichen Management. Die Beitrage stammen von Management-Spezialisten der GSBA Zurich aus Europa und den USA. |
| Illustrations: |
7 black & white tables, biography |
| Publication: |
Germany |
| Imprint: |
Springer-Verlag Berlin and Heidelberg GmbH & Co. K |
| Returns: |
Returnable |
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